Google Places, Maps & Reviews Have Replaced Yellow Pages

Who Else Wants A Neverending Stream Of Online Reviews & Testimonials?

On Tuesday, November 8, 2011 the Minneapolis Local Business Forum gathered to discuss online reviews and testimonials. Apparently, Google Places with its Maps at the top of Google search results has replaced the proverbial yellow pages. Especially, when it comes to that quick and dirty search, when you absolutely need to call somebody to get something done right now, a quick Google search can quickly put you in touch with your local:

  • Plumber
  • Attorney
  • Dentist
  • Locksmith, etc.

As business owners, it’s up to us to take action. Who else wants to be found when your next customer is searching for you online? If they don’t find you — it’s really obvious, isn’t it? — they will buy from somebody else. How much business are you leaving on the table every business day, because your next customer finds your competitor instead of you? The slides from that presentation are embedded below. Click on any image to see a larger, detailed view. When are you going to take action?

How Remarkable Do You Find Google Gold Stars To Be?

Google Restaurant Minneapolis Many Gold Stars

Google Restaurant Minneapolis Many Gold Stars

Google Restaurant New Hope Many Gold Stars

Google Restaurant New Hope Many Gold Stars

Google Mexican Restaurant New Hope Many Gold Stars

Google Mexican Restaurant New Hope Many Gold Stars

Google Toyota Dealer Minneapolis Many Gold Stars

Google Toyota Dealer Minneapolis Many Gold Stars

Google Plumber Minneapolis Many Gold Stars

Google Plumber Minneapolis Many Gold Stars

Google Plumber Golden Valley Many Gold Stars

Google Plumber Golden Valley Many Gold Stars

Google Dentist Golden Valley Many Gold Stars

Google Dentist Golden Valley Many Gold Stars

How Remarkable Do You Find Less Than Perfect Google Gold Stars To Be?

Google Auto Repair Minneapolis Bad Gold Stars

Google Auto Repair Minneapolis Bad Gold Stars

Google Caterer Brooklyn Park Bad Gold Stars

Google Caterer Brooklyn Park Bad Gold Stars

MOST Google Places Listings Have ZERO Gold Stars

Google Attorney 0 Gold Stars

Google Attorney 0 Gold Stars

Google Auto Repair New Hope 0 Gold Stars

Google Auto Repair New Hope 0 Gold Stars

Google HVAC Minneapolis 0 Gold Stars

Google HVAC Minneapolis 0 Gold Stars

Google Orthodontist 0 Gold Stars

Google Orthodontist 0 Gold Stars

Google Remodeling Minneapolis 0 Gold Stars

Google Remodeling Minneapolis 0 Gold Stars

Google Wedding Planner Minneapolis 0 Gold Stars

Google Wedding Planner Minneapolis 0 Gold Stars

How Remarkable Do You Find Good Google Places Reviews To Be?

High Dive Bar Good Google Places Reviews

High Dive Bar Good Google Places Reviews

La Cucina Di Nonna Rosa Good Google Places Reviews

La Cucina Di Nonna Rosa Good Google Places Reviews

Imola Motor Sports Good Google Places Reviews

Imola Motor Sports Good Google Places Reviews

Anchor Fish N Chips Good Google Places Reviews

Anchor Fish N Chips Good Google Places Reviews

Capital Grille Good Google Places Reviews

Capital Grille Good Google Places Reviews

Marks Plumbing Service Good Google Places Reviews

Marks Plumbing Service Good Google Places Reviews

Mccormick N Schmicks Good Google Places Reviews

Mccormick N Schmicks Good Google Places Reviews

Renters Warehouse Good Google Places Reviews

Renters Warehouse Good Google Places Reviews

Sunshine Factory Good Google Places Reviews

Sunshine Factory Good Google Places Reviews

How Do You Feel About BAD Mixed With Good Google Places Reviews?

Amana Dental Mixed Bad Good Google Places Reviews

Amana Dental Mixed Bad Good Google Places Reviews

Hells Kitchen Mixed Bad Good Google Places Reviews

Hells Kitchen Mixed Bad Good Google Places Reviews

Tanners Restaurant Mixed Bad Good Google Places Reviews

Tanners Restaurant Mixed Bad Good Google Places Reviews

How Do You Feel About Generally BAD Google Places Reviews?

Robbinsdale Cooper High School Bad Google Places Reviews

Robbinsdale Cooper High School Bad Google Places Reviews

Standard Heating Bad Google Places Reviews

Standard Heating Bad Google Places Reviews

Lupient Buick Gmc Bad Google Places Reviews

Lupient Buick Gmc Bad Google Places Reviews

Firestone St Louis Park Bad Google Places Reviews

Firestone St Louis Park Bad Google Places Reviews

Bassett Creek Dental Bad Google Places Reviews

Bassett Creek Dental Bad Google Places Reviews

It’s Up To You To Respond To Bad Google Places Reviews

Midas St Louis Park Respond To Google Places Reviews

Midas St Louis Park Respond To Google Places Reviews

How Minneapolis Local Business Reviews Lead To Prosperity

Who else wants to learn how to be found in the NEW yellow pages?

Date: Tuesday, November 8, 2011
Time: 5:30 to 7:30 PM
Location: Bruegger’s Bagel Bakery
Address: 3558 Winnetka Avenue North, New Hope, MN 55427

  • 5:30 to 6pm   Open Networking
  • 6:00 to 7pm   Program: Business Reviews on Google Places
  • 7pm to 7:30   Q&A

We have confirmed our meeting at the Bruegger’s in New Hope on 36th and Winnetka. They are delighted to meet you and host our meeting. Please, thank them for their hospitality by purchasing something to eat and drink.

Our topic this month includes best practices for:

  1. How to be found in the NEW yellow pages: Google Places
  2. How to show up next to the Map on Google 1st page
  3. How to get and keep getting Reviews and Stars next to your Business

Last month we showed you how to cultivate interest in your business by blogging. You have many prospects out there right this minute searching for what you do best. Yes, blogging and video blogging are extremely effective at cultivating new and existing customers. But, when you need something new this week where do you turn?

  • How often do you get a new customer from the yellow pages?
  • How often to you pick up your phone to answer a telemarketer?
  • When you’re in the market for something new where do you look first?
The Map, Gold Stars and Social Proof

The Map, Gold Stars and Social Proof

If you want to be remarkable, you have to do something remarkable. For example, search for the following phrase in Google:

  • plumber golden valley mn

What do you see? What do those Gold Stars mean? What does it mean to be in the “A” or “B” or “G” position next to the Map? If you need a plumber right now because your kitchen sink has become a fountain, what are you likely to do from this search results page? I know that I’d simply call the first plumber with all those Gold Stars!

If you do only one thing to market your business, get more reviews and testimonials. When people leave reviews on Google Places, Google rewards you with favored placement next to the Map. Although not the only criterion, Google recognizes the importance of reviews to establishing your credibility. We will show you:

  1. How to setup Google Places
  2. How to ask for reviews
  3. What makes a good review
  4. How to get a bunch of great reviews this month

All Minneapolis Local Business Forum activities are open to anyone. Our members are most interested in local business owners who want to be found by more of the right customers in the Twin Cities area, especially:

  • Minneapolis
  • Golden Valley
  • New Hope
  • Plymouth

The Minneapolis Local Business Forum is dedicated to our local business community. Please, share this with other business leaders. Invite all of your connections who are interested in growing business.

How can we help you?    Call us today!
612-235-6060

Blogging Minneapolis Local Business: How To Blog Your Story To An Eager Audience

Who else wants to learn how to tell your story to an audience clamoring for more?

Date: Tuesday, October 11, 2011
Time: 6 to 7 PM (5:30 to record your free video)
Location: Bruegger’s Bagel Bakery
Address: 3558 Winnetka Avenue North, New Hope, MN 55427
How To Blog Your Story To An Eager Audience

How To Blog Your Story To An Eager Audience

We have confirmed our meeting at the Bruegger’s in New Hope on 36th and Winnetka. They are delighted to meet you and host our meeting. Please, thank them for their hospitality.

Our topics this month include best practices for:

  • Blogging, and
  • Video blogging

You told us you want to know more about how to blog. We have example blogs from several different industries that should help you get started.

“Make the customer the hero of your story.” ~ Ann Handley

“The right people to start video blogging are those with a passion to tell a story.” ~ Steve Garfield

These are things that you leverage to tell your story online:

  1. Why do people like to do business with you?
  2. How are you unique?

One of the greatest features of the internet is that you can publish your story in your voice. Your website, social media and other interactive online gathering places are opportunities waiting for your story. Let your story tell them how you have solved similar problems for real people.

  • Share your story with targeted sales leads.
  • Targeted sales leads are hot for your story.

Meeting is open to anyone. Our members are most interested in local business owners who want to be found by more of the right customers in the Twin Cities area, especially:

  • Minneapolis
  • Golden Valley
  • New Hope
  • Plymouth

The Minneapolis Local Business Forum is dedicated to our local business community. Please, share this with other business leaders. Invite all of your connections who are interested in growing business.

How can we help you?    Call us today!
612-235-6060

StanLAN Computer Support 612-860-8911 Minneapolis IT Repair, Solution, Service, Maintenance

For Quick, Reliable Computer Help, Call StanLAN

StanLAN Computer Support

2927 Hillsboro Avenue North
New Hope, MN 55427
612-860-8911
http://StanLAN.com
Info@StanLAN.com

Stan Glasoe, Owner
Stan@StanLAN.com

Specializing in technical support and system administration for small and medium-sized businesses, we offer:

  • Effective, time-saving solutions
  • Objective recommendations
  • Affordable rates
  • Personalized service

StanLAN is above all a solutions provider. We aim to diagnose your current difficulties and get you up and running as soon as possible. But, we do not do Band-Aid solutions. We want you up and running and to stay running. So we dig down to find examine the fundamental nature of your systems. Then, we design and implement solutions that stabilize your environment.

How can we help you?    Call us today!
612-860-8911

Master Communications Group 763‑231‑1881 Minneapolis Video Production & Web Design

Media Production For A Digital World

Master Communications Group

3410 Winnetka Avenue North, Suite 107
New Hope, MN 55427
763-231-1881
http://MastCom.com
info@mastcom.com

Tim Lewis, President
tim@mastcom.com

Master Communications Group is a full service web and video production company based in suburban Minneapolis, MN. We produce web-based video, web sites and interactive productions for business communicators, marketers and publishers.

Our wide range of capabilities, exceptional value and high level of quality combined with our experience and mastery of technology make us a valuable asset to any organization. We’re a flexible and highly experienced team of media production experts ready to help you communicate in the digital world.

How can we help you?    Call us today!
763-231-1881